Business Intelligence Market COVID – 19 Impact Analysis Research Report by Forecast to 2022
Organizations
are increasingly turning to Business Intelligence (BI) to address the
challenges of business decisions posed by vast amounts of data. Business
intelligence includes technologies, applications, infrastructure and tools, and
best practices that enable access to and
analysis of information to support informed business decisions. Business Intelligence equips organizations with the
advantages of faster decision making, real-time performance measurement,
greater insights into customer behavior, better quality of information, better
estimation of threats and opportunities, increased sharing of information and
improved efficiency, enhanced communication, quick response to changes in
financial conditions and supply chain operations, reduced equipment downtime,
and others.
The drivers
of the business
intelligence market size are numerous, however, growing adoption of data analytics
by organizations across the globe, the emergence
of IoT-enabled technologies, and increasing usage of data analytics remain the
principal drivers of the market. The increase in quantity and variety of large
volume of data produced by organizations has increased the need for business
intelligence tasks.
Moreover,
with the rise of mobile-based
applications, there has been an emerging demand for mobile analytics business
intelligence.
Market
Research Future (MRFR), predicts that the global business intelligence market
will grow at a CAGR of 11.03%m, reaching USD 34.3 billion by 2022 from USD 16.3
billion in 2016 during the forecast period 2016-2022.
The main
barriers to the adoption of BI are cost and complexity. Departmental silos
remain one of the principal obstacle
along with other factors such as employee resistance to adoption of new
technology, lack of CIO participation in decision making, lack of expertise to
utilize the technology to its fullest potential. Even though the barriers to
adoption of business intelligence are many and significant, implementation of
BI has facilitated businesses make improved business decisions over accurate
data.
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Competitive Analysis:
The global
business intelligence market is highly competitive and organized with few
well-established players leading the market. Some
significant players include Rackspace (U.S.), SAP SE (Germany), Microsoft Corp
(U.S), Juniper Networks (U.S.), Verizon wireless (U.S.), Cisco Systems (U.S.),
SAS Institute (U.S), AT&T (U.S), IBM Corp. (U.S.), and VMware (U.S.) among
others. These major players are adopting various strategies such as
acquisitions, collaborations, mergers, partnerships, product launches, product
updates to gain a substantial competitive
edge over business rivals.
Segmentation:
The global
business intelligence market has been segmented
based on technology, service, component, deployment, organization, and
industry. By technology, the market has been
segmented into mobile BI, cloud BI, social BI, and others.
By service, the market has been segmented into managed service, hosted service and others. By deployment, the market
has been segmented into on-cloud and
on-premises. By organization, the market has been
segmented into telecom & IT, education, manufacturing, retail,
banking and others.
Regional Analysis:
North America
leads the market for business intelligence. Presence of major industry players in the region, intense R&D activities in
the field of technology, increasing competition, and evolving trend of data
proliferation aids the growth of the market in North America. Asia-Pacific
holds potential growth opportunities and is estimated to manifest high growth
during the forecast period owing to ongoing industrialization and advancements
in the field of technology in the region.
About
Market Research Future:
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